Mission & Vision
Development
Working with an organization’s stakeholders, Emergent refines
the mission and vision, and assesses the implications of any changes
necessary in the current business model. We gather and tests data
from relevant stakeholders to ground a client's aspirations in
statements that are feasible and practical. We develop a detailed
roadmap to prepare the organization to deliver on the new strategic
goals.
Strategic
Planning
Emergent helps clients incorporate a long-term perspective into
their strategies, while focusing on the most challenging issues
they currently face and on the best way to get results. Throughout
the process, we review and challenge clients' strategy assumptions;
identify the opportunities with the greatest potential to build
value within the company; and develop an understanding of how
its current performance compares with its full corporate potential.
We help clients identify capability gaps and marketplace opportunities
and set up tactical goals and tracking systems that ensure results.
Business
Start-Up Strategy
Emergent blends deep functional business skills and industry
and market knowledge to assist the launch of start-up firms and
new business ventures. We have worked with start-up companies in
the life sciences, telecommunications, and information technology
industries. We have found that putting together the right advisory
team and fostering a strong working relationship with our client
are the foundation for short- and long-term success. Our relationships
are based on trust and we are committed to assisting our clients
through the phases of development and stages of financing.
Marketing
Strategy
Emergent provides marketing
strategy services including: marketing plans that clearly articulate
your target audiences, market/brand positioning, unique selling
proposition, and customer motives; custom market research and
development of detailed report on a specific markets or industries;
competitive analysis such as competitor arrays (each competitor’s
weighted key success factors for your industry/market), competitor
profiling (in-depth description of each competitor's background,
finances, products, markets, facilities, personnel, and strategies),
and media scanning; strategy and planning for the launch of a
new product or service, or launch of an existing product into
a new market.
Portfolio
Management Strategy
Emergent evaluates clients' portfolios to recommend where they
should place their competitive emphasis. Through objective analysis,
we determine which opportunities companies can exploit, expand
into, or exit. When priorities shift, we help clients uncover
the growth opportunities within their enterprises, supported
by our ongoing monitoring of key industry metrics and trends.
We assess how well the client is performing relative to the industry's
best practices and the marketplace's full potential.
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